Due to the rise of social media, communication and interaction has changed between people. Instead of untraceable direct...
Wes Fu
Recent Posts
How to Maximize Your (B2B) Research Investment
by Wes Fu on Tue, Oct 06, 2020 @ 08:21 PM
7 Ways to Customize Your Segmentation Strategy
by Wes Fu on Thu, Oct 01, 2020 @ 08:35 PM
When looking to build an optimal market segmentation strategy, many questions arise, such as … Who are your customers?... |
Social Media Data Analysis, 5 Steps to Success
by Wes Fu on Tue, Sep 08, 2020 @ 08:41 PM
Due to the rise of social media, communication and interaction has changed between people. Instead of untraceable direct...
Social Media Brand Tracking
by Wes Fu on Tue, Aug 04, 2020 @ 01:26 PM
Due to the phenomenal growth of social media and social networking, gone are the days where internet was mostly based on...
7 Ways to Customize Your Segmentation Strategy
by Wes Fu on Fri, Apr 10, 2020 @ 02:20 PM
When looking to build an optimal market segmentation strategy, many questions arise, such as … Who are your customers? Is...
Sales Battle Cards
by Wes Fu on Tue, Mar 10, 2020 @ 07:28 PM
We recently completed a study for a business-to-business information technology (IT) company; this company believed they...
5 Reasons Your Research Company Needs Domain Expertise
by Wes Fu on Tue, Feb 11, 2020 @ 06:38 PM
A question I am often asked is: What is the value of technology domain or industry expertise when delivering market...
Understanding Software Pricing Strategy
by Wes Fu on Tue, Oct 08, 2019 @ 06:21 PM
Creating a technology pricing strategy is vitally important to any tech business. This won’t come as an easy task and there...