Alan Nazarelli

    Alan Nazarelli
    Alan Nazarelli is Founder & CEO of Silicon Valley Research Group. Based in San Jose, CA with offices in Seattle and New York, the company works with the world’s most innovative brands to provide timely and actionable market intelligence and strategic guidance to enable them to make well-informed decisions to positively impact revenues and profits and to achieve their growth targets.
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    Recent Posts

    Only the Paranoid Survive in 2025 - AI Edition

    by Alan Nazarelli on Wed, Jan 22, 2025 @ 06:00 AM

    Key Takeaways:

    • Strategic Inflection Points (SIPs): The AI revolution is a 10X change requiring bold, strategic shifts...

    Your Brand Experience & Southwest Airlines

    by Alan Nazarelli on Mon, Jul 29, 2024 @ 06:02 PM

    Differentiate or Die!

    by Alan Nazarelli on Mon, Jun 24, 2024 @ 01:57 PM

    The Power of "If...then" Questions in B2B Decision Research

    by Alan Nazarelli on Tue, May 28, 2024 @ 02:59 PM

    Only the Paranoid Survive-AI Edition

    by Alan Nazarelli on Wed, Apr 24, 2024 @ 11:48 AM

    Show me the DATA!

    by Alan Nazarelli on Tue, Apr 02, 2024 @ 03:40 PM

    Innovation research insights from Leonardo Da Vinci

    by Alan Nazarelli on Tue, Mar 05, 2024 @ 11:22 AM

    Your price elasticity curve-leaving money on the table in 2024?

    by Alan Nazarelli on Tue, Feb 27, 2024 @ 02:12 PM

    Peanut allergies, Super Bowl Ads and your 2024 go-to-market strategy!

    by Alan Nazarelli on Fri, Feb 16, 2024 @ 11:42 AM

    Strategies for strengthening brand performance in 2024

    by Alan Nazarelli on Sun, Feb 04, 2024 @ 12:43 PM

    The first ever data analytics project and insights for today

    by Alan Nazarelli on Mon, Jan 29, 2024 @ 04:28 PM

    “In God We Trust, ALL OTHERS BRING DATA”

    by Alan Nazarelli on Tue, Jan 23, 2024 @ 10:11 AM

    Enterprise AI Adoption Expectations for 2024

    by Alan Nazarelli on Mon, Jan 08, 2024 @ 10:16 AM

    Innovation Research Framework for 2024

    by Alan Nazarelli on Thu, Dec 07, 2023 @ 09:53 AM

    Maximizing Market Research ROI Pt.2-The HBU Principle

    by Alan Nazarelli on Wed, Nov 29, 2023 @ 10:47 AM

    Maximizing Your Investments From Competitive Intelligence Research

    by Alan Nazarelli on Mon, Nov 13, 2023 @ 03:18 PM

    4 Strategies to Determine Brand Positioning

    by Alan Nazarelli on Mon, Nov 06, 2023 @ 01:47 PM

    Best Practices for Data-Driven Executive Decision Making

    by Alan Nazarelli on Wed, Nov 01, 2023 @ 12:18 PM

    There will be churn!

    by Alan Nazarelli on Tue, May 30, 2023 @ 07:21 PM

    Aspirational Marketing Battle Card for 2023 CXO Customer Conversations

    by Alan Nazarelli on Tue, Nov 15, 2022 @ 12:19 PM

    Happy Thanksgiving!

    No doubt you and your team are in planning mode for the New Year. With so many uncertainties in the...

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